Resources about how data helps cannabis brands, wholesalers, retailers, manufacturers and distributors.
While standard flower and raw pre-rolls continue to face market-wide price decay, infused pre-rolls are breaking the trend—holding their pricing power and expanding retail margins across key Eastern and Midwestern markets.
Illinois consumers are increasingly seeking specific operational value—either ultra-potent infused options, clean aeroponic single-origin drops, or specialized strain-specific ingestibles.
As we cross into the second half of 2026, the data from July reveals a landscape defined by significant price compression, historic market lows, and fascinating micro-shifts in regional pricing tiers. Consumers are seeing unprecedented purchasing power, while operators are being forced to navigate increasingly thin margins and highly competitive
Summer is here, and with it comes the very first wave of true momentum shifts in the Ohio cannabis landscape. The June 2026 Brand Power Rankings track how consumer preferences, retail distribution, and product promotions are shaping the market. To compute these standings, Lit Alerts utilizes a weighted index that
Comparing the newly released June 2026 data against May 2026 reveals a market undergoing massive structural changes. We are moving away from a period of quiet stability and entering an era of aggressive mid-tier churn, corporate portfolio adjustments, and high-impact cultural branding.
Following the overwhelming response to our NYC analysis, the team at Lit Alerts has expanded the lens. To give cultivators, brands, and retailers a complete macro-view of the market, we have analyzed estimated retail sales metrics across the vast and culturally distinct landscape of Upstate New York.
